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Sep 09

Short Course on Businesses – Getting to Square 1

Great Benefits of a New Logo for Your Website

When it comes to business, the company or brand logo is an important representation of what it stands for, including its guiding principles, vision, mission and the core values of the company. You need to know if your current logo can still best represent your business because a poorly designed logo can make or break your business. It must be high time to change your logo to a better, braver, bolder and catching one.

A business owner would not want to be included on a list of this one “brands with the worst logo ever”, so changing of your logo should be done analytically and quickly. There are many reasons why a logo needs to changed including an outdated logo, clinched logo, inability to represent the brand anymore or it’s just not clicking to the target audience anymore. It’s like having a new hairstyle so you can match the trending style of the modern times. Having a new logo to represent your business is like upgrading your outdated phone into a smartphone with better features and qualities. While your current logo might be established and known by many of your customers, changing your logo can be the best option to thrive in your industry especially if your sales are not doing well anymore, giving your business a brighter future more than what you think. As the popular saying goes, “The only permanent thing in this world is change.”, and if you are still thinking twice changing your logo to a new one, then act promptly and get your customers‘ feedback or ask the help of a professional because even though a classic look is timeless, a new look gives you a fresh and new beginning with promising results. What do you think about a logo of a loan company with a stack of pennies, a house logo for a real estate agent or wheelchairs kissing for a disabled dating site logo? Yes, they are clinched and having this type of logo only means it’s high time for a new logo. A cliched logo is like being the same as everybody else in your industry, creating a negative impact in acquiring new customers.

Yes, it is time for a change, having a new logo that can best represent your brand because of its creative and unique design. It is time to rebrand and create a new logo for sending a clear message to your loyal and new customers that you made a major shift as a company, and it is also a breath of new life for your lagging sales. The best way to start is using an online logo maker tool to help you design your own logo without too many technicalities involved.